Always one step ahead.
Search Engine Optimization
SEO (Search Engine Optimization) has the reputation of being overly complicated, technical and constantly changing. Fortunately, our SEO specialists bring a unique passion to close the gap between non-technical executives and the success of marketing. From keyword research to page optimization, link building, content writing and user metrics tracking, we implement different SEO practices that gradually improve your search engine ranking.
should be loved
When you develop a website, it should be one that is loved by search engines. With every outstanding AppMatrix layout, proven and true SEO techniques are used to help your business get ranked in search engine results. Whether you attract website visitors from Cologne or any other city in the world, we build a website that they can easily be found and to which they want to return.
Search Engine Advertising
The SEA, also known as PPC or Pay Per Click, is the process of direct advertising on Google and other similar search engines. This means more traffic to your website through digital advertising. Here it is important to identify the right market, define keywords and create highly relevant ad texts. AppMatrix supports you in this. But we go even further: our campaigns don't just stop after the ad has been published. We constantly measure, review and report on digital advertising initiatives to ensure you get the best results.
The Power of SEA
The strength of digital advertising lies in immediate, measurable and targeted results, determined by consumer behaviour, demographics, geography, context and time. Effective digital advertising helps build an online presence, generates brand presence, increases click-throughs to websites, increases customer reach and ultimately increases revenue.